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Video marketing isn’t just a buzzword – it’s an amazingly effective way to reach your audience. People love watching videos, and if you’re not using them, you’re missing out big time.

Why Video is Killing It Right Now

  • Grab Attention: Videos are like magnets for eyeballs. Did you know that people are 84% more likely to buy a product after watching a video? That’s a lot of potential customers!
  • Boost Your Brand: A good video can tell your brand story in a way that words just can’t. It’s like giving your brand a personality. Video can increase brand recognition by up to 97%.
  • Climb the Search Engine Ladder: Search engines love videos. They help you rank higher and get more people to find you. Videos on landing pages increase conversions by 80%.
  • Convert More Customers: Seeing is believing. Videos can show people exactly what you offer and why they need it. 64% of consumers make a purchase after watching a brand video.
  • Get a Better Return on Your Investment: Video marketing can seriously boost your sales and profits. It’s like money for old rope! For every £1 spent on video marketing, you can expect an average return of £4.

Real-Life Video Wins

Want proof? Check out these video marketing superstars:

  • Dollar Shave Club: Their hilarious video turned shaving into a comedy routine and skyrocketed their sales.
  • Airbnb: Their stunning videos make you want to pack your bags and explore the world.
  • Buffer: They use simple, helpful videos to explain their product and build trust with their customers.

Ready to Hit Record?

If you’re convinced that video marketing is the bee’s knees, it’s time to take action. We can help you create awesome videos that will blow your audience away. Let’s chat!

Timothy Petherick

Timothy Petherick is the Founder of Barefoot Studios, a video production agency serving London, Brighton, and the South East. Trained at the Academy Award-winning Aardman Animations and a co-founder of a YouTube channel achieving millions of views, Tim combines cinematic storytelling with high-end motion graphics. With over 10 years of experience, he specialises in helping brands—from clients like Alfa Laval to major events like Paris Packaging Week—translate complex messages into high-impact visual stories.

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